EXPAND OPERATIONS IN NEW MARKETS
The FoodTech industry is experiencing accelerated growth due to the demand for sustainable, healthy and innovative food solutions. Our FoodTech customer recognized the immense potential to expand beyond its domestic market. The objective was twofold: to penetrate new customer bases in America and Europe, and to position ourselves as a global player in the FoodTech ecosystem.
2023
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GO TO MARKET
OUR TASK
We conduct extensive research to understand the unique preferences, regulations and cultural nuances in different markets. We identify competitors, characterizing their offer to adapt the value proposition and connect with diverse audiences. We also forged strategic alliances with distributors in the target countries.
OUR GOAL
Through strategic collaborations, entry into new markets will be facilitated, giving visibility to the brand and accessing distribution channels with joint promotion and co-branding initiatives. This will allow unprecedented expansion for our client.